Sippin’ Sunday: Not Every Win Is in the Sales Total
Grab your coffee, because yesterday’s market gave me a little reminder I probably needed. ☕️ It wasn’t my biggest sales day. And if you’ve ever done markets, you know how easy it is to pack everything back into the car at the end of the day and immediately start doing the math. Was it worth it? We look at the booth fee. The sales. The hours we spent there. The time it took to pack, load, unload, set up, break down and load everything again. And listen— sales matter. We’re running businesses. I’m not going to pretend they don’t. 😂 But yesterday reminded me that sales aren’t always the only way to measure whether a market was successful. Sometimes the Win Is the Conversation Yesterday I spent quite a bit of time actually talking with customers. Not just: Hi! Let me know if you have any questions! I mean real conversations. We talked about people they were shopping for. I shared some of the custom gifts I can create. We talked about different ideas, price points and ways...