3 Things I’m Doing Right Now to Grow My Business (That Aren’t Making Products)

Let's be real for a second—the making part of running a handmade biz?

It’s the fun stuff. It’s where I feel most creative, most me.

But you know what doesn’t get talked about enough? All the other things I have to do that don’t involve vinyl, tumblers, or cute UVDTF stickers...
but still make my business better.

So today, I’m pulling back the curtain to share 3 non-crafty things I’m doing right now to help my shop grow—because spoiler alert: it’s not all glitter and glue guns.

1️⃣ Keeping My Inventory (and Etsy Listings) Organized

Look, I don’t always love this part. It’s basically the laundry of my business—necessary, repetitive, and deeply un-fun. 😂

But lately, I’ve been double-checking my Etsy listings to make sure they match what I actually have on hand. Because that moment when you sell something that’s not even in your bin anymore? Yeah, that’s the worst.

✔️ I’ve cleaned up my item counts
✔️ I’ve updated product descriptions
✔️ I’m making sure my tags are still strong and searchable

And let’s talk about this one for a second:
🔍 Does refreshing your Etsy listings help with search?
Kinda—but only if you're making real changes. Etsy used to reward sellers for just deactivating/reactivating listings, but now it’s all about quality. Updating your tags, photos, title, and description can help Etsy view your listing as more relevant and up-to-date. So don’t just click “edit”—make it count!

2️⃣ Testing Wraps & Researching Print-On-Demand

Yes, I’m still all about glass tumblers and custom vibes, but I’ve also been:

• Trying new wrap vendors to test print quality

• Exploring print-on-demand options to potentially add more passive income streams

Do I know exactly where I’m going with this yet? Nope.
Am I open to new possibilities and playing with ideas? Absolutely.

Running a small business means wearing all the hats—and this week, I’m rocking the "future product development" hat like a boss. 🎩✨

3️⃣ Managing My Money (AKA Facing the Receipts I Keep Avoiding)

Hi, my name is Jecca and I used to be a QuickBooks procrastinator.
But I’ve been trying to change that.

During a slower sales week, I finally: ✔️ Input all my receipts
✔️ Categorized my expenses
✔️ Took a real look at how much I’ve invested so far

And you know what?
It made me feel weirdly empowered. Like—this isn’t just a fun side hustle.
This is a real business that deserves my attention… even when that attention is on spreadsheets. 😅

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The Bottom Line? Growth Doesn’t Always Look Cute

Sometimes growth is: 🖥️ A spreadsheet
🛒 An updated listing
📦 A delayed product launch
🔍 Or doing research while half-watching Netflix

But these moments matter just as much as every wrap I apply or every tumbler I send out.

I’m building something long-term, and that means doing the boring stuff, the quiet stuff, and the “nobody sees this but me” stuff.
And honestly? I’m proud of that.

📌 Wanna see what all that backend work is supporting - Check out my shop. 🛒

Until next time,
Jecca